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GRUMA Nutzfahrzeuge GmbH, Friedberg
GRUMA Fördertechnik GmbH, Garching b. Munich

(Status: April 2024)

Introduction and contact details of the responsible person

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is any data that can be used to identify you personally.

1.2 Responsible for data processing on this website within the meaning of the General Data Protection Regulation (DSGVO) is

GRUMA Commercial Vehicles Ltd.

Outer industrial road 22

86316 Friedberg

Phone: +49 (0) 821 78 000 0

Email: [email protected]

The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 The responsible party has appointed a data protection officer, who can be reached as follows:

Karsten Böhm
Privacy One GmbH
Lyoner Straße 14
60528 Frankfurt am Main

E-mail: [email protected]
www.privacy-one.de

Data collection when visiting our website

2.1 During the mere informational use of our website, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to the page server (so-called "server log files"). When you call up our website, we collect the following data, which is technically necessary for us to display the website to you:

Our visited website
Date and time at the time of access
Amount of data sent in bytes
Source/reference from which you reached the page
Browser used
Operating system used
IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. A transfer or other use of the data does not take place. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

2.2 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible). You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.

Hosting & Content Delivery Network

Cloudflare

We use a content delivery network of the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. The processing is carried out to protect our legitimate interest in improving the stability and functionality of our website pursuant to Art. 6 (1) lit. f DSGVO. We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the Provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Cookies

In order to make visiting our website more attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. In some cases, these cookies are automatically deleted again after closing the browser (so-called "session cookies"), in other cases, these cookies remain on your end device for longer and allow page settings to be saved (so-called "persistent cookies"). In the latter case, you can find the storage period in the overview of the cookie settings of your web browser.

If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 (1) lit. b DSGVO either for the performance of the contract, in accordance with Art. 6 (1) lit. a DSGVO in the case of consent given, or in accordance with Art. 6 (1) lit. f DSGVO to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the page visit.

You can set your browser in such a way that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

Contact

5.1 Tidio

This website uses a live chat system from the following provider: Tidio Poland Sp. z o.o., Wojska Polskiego 81, 70-481 Szczecin, Poland.

The processing of personal data transmitted via chat is carried out either in accordance with Art. 6 para. 1 lit. b DSGVO, because it is necessary for the initiation or execution of the contract, or in accordance with Art. 6 para. 1 lit. f DSGVO due to our legitimate interest in the effective support of our site visitors.

Subject to any statutory retention periods to the contrary, your data transmitted in this way will be deleted when the matter in question has been conclusively clarified.

In addition, for the purpose of creating pseudonymized usage profiles, further information may be collected and evaluated with the help of cookies, which, however, does not serve your personal identification and is not merged with other data records. Insofar as this information has a personal reference, the processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in the statistical analysis of user behavior for optimization purposes.

The setting of cookies can be prevented by appropriate browser settings. However, the functionality of our website may be limited in this case. You can object to the collection and storage of data for the purpose of creating a pseudonymized user profile at any time with effect for the future.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

5.2 TidioChat (Tidio Ltd.)

This website uses technology from Tidio Ltd. 220C Blythe Road, W14 0HH, London, United Kingdom (www.tidiochat.com) to collect and store anonymized data for the purposes of web analytics and to operate the live chat system for responding to live support requests. Usage profiles can be created from this anonymized data under a pseudonym. Cookies can be used for this purpose. Cookies are small text files that are stored locally in the cache of the site visitor's Internet browser. The cookies enable the recognition of the Internet browser.

The data collected with the TidioChat technologies will not be used to personally identify the visitor of this website without the separately granted consent of the person concerned and will not be merged with personal data about the bearer of the pseudonym. In order to avoid the storage of TidioChat cookies, you can set your Internet browser so that in the future no cookies can be stored on your computer or already stored cookies are deleted. However, switching off all cookies may mean that some functions on our Internet pages can no longer be executed. You can object to the collection and storage of data for the purpose of creating a pseudonymized user profile at any time with effect for the future by sending us your objection informally by e-mail to the e-mail address given in the imprint.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

5.3 Own function for online appointment scheduling

We process your personal data within the framework of the online appointment made available. You can see which data we collect for the online appointment from the respective entry form or the appointment request for the appointment. If certain data is required in order to make an online appointment, we will indicate this accordingly in the entry form or the appointment request. If we provide you with a free text field in the input form, you can describe your request in more detail there. You can then also control which additional data you would like to enter. The data you provide will be stored and used exclusively for the purpose of making an appointment. When processing personal data that is required for the fulfillment of a contract with you (this also applies to processing operations that are required for the implementation of pre-contractual measures), Art. 6 (1) lit. b DSGVO serves as the legal basis. If you have given us your consent for the processing of your data, the processing is based on Art. 6 (1) a DSGVO. Consent given can be revoked at any time by sending a message to the responsible person named at the beginning of this statement.

5.4 WhatsApp business

We offer visitors to our website the opportunity to contact us via the messaging service WhatsApp of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we use the so-called "business version" of WhatsApp.

If you contact us via WhatsApp on the occasion of a specific transaction (for example, an order placed), we store and use the mobile phone number you use on WhatsApp and - if provided - your first and last name pursuant to Art. 6 para. 1 lit. b. DSGVO to process and respond to your request. On the basis of the same legal basis, we may ask you to provide further data (order number, customer number, address or email address) via WhatsApp in order to be able to assign your request to a specific process.

If you use our WhatsApp contact for general inquiries (such as about the range of services, availability or our website), we store and use the mobile phone number you use on WhatsApp and - if provided - your first name and surname in accordance with Art. 6 (1) lit. f DSGVO based on our legitimate interest in the efficient and timely provision of the requested information.

Your data will only be used to respond to your request via WhatsApp. A transfer to third parties does not take place.

Please note that WhatsApp Business obtains access to the address book of the mobile device we use for this purpose and automatically transfers phone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA. For the operation of our WhatsApp Business account, we use a mobile device in whose address book only the WhatsApp contact data of those users who have also contacted us via WhatsApp are stored.

This ensures that every person whose WhatsApp contact data is stored in our address book has already consented to the transmission of his WhatsApp telephone number from the address books of his chat contacts pursuant to Art. 6 (1) lit. a DSGVO when using the app on his device for the first time by accepting the WhatsApp terms of use. A transmission of data of such users who do not use WhatsApp and/or have not contacted us via WhatsApp is excluded in this respect.

For the purpose and scope of the data collection and the further processing and use of the data by WhatsApp, as well as your rights in this regard and setting options for protecting your privacy, please refer to WhatsApp's privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy

In the course of the above-mentioned processing, data may be transferred to servers of Meta Platforms Inc. in the USA.

5.5 When contacting us (e.g. via contact form or e-mail), personal data will be processed - exclusively for the purpose of processing and responding to your request and only to the extent necessary for this purpose.

The legal basis for the processing of this data is our legitimate interest in responding to your request pursuant to Art. 6 (1) lit. f DSGVO. If your contact is aimed at a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DSGVO. Your data will be deleted when the circumstances indicate that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

In some cases, we use external service providers to process your data. These have been carefully selected and commissioned by us, are contractually bound to our instructions and are regularly monitored. This also applies to subcontractors of our external service providers.

You can find our products on various vehicle portals (Linemedia FZC // autoline.de, Motus Online Service GmbH // forklift.de, mobile.de GmbH // mobile.de, and others) in addition to our website. If you submit an inquiry to us via such a portal, the portal will transmit the following data: First name, last name, address, your e-mail address and your telephone number.

Furthermore, we may pass on your personal data to third parties if contract conclusions or similar services are offered by us together with partners. You will receive more information about this when you provide your personal data or in the description of the offer.

Comment function

In the context of the comment function on this website, in addition to your comment, information on the time of the creation of the comment and the commentator name selected by you will be stored and published on this website. Furthermore, your IP address is logged and stored. This storage of the IP address takes place for security reasons and in the event that the person concerned violates the rights of third parties or posts illegal content through a submitted comment. We need your e-mail address in order to contact you if a third party should object to your published content as illegal.

The legal basis for the storage of your data is Art. 6 para. 1 lit. b and f DSGVO. We reserve the right to delete comments if they are objected to by third parties as unlawful.

Data processing when opening a customer account

Pursuant to Art. 6 para. 1 lit. b DSGVO, personal data will continue to be collected and processed to the extent necessary in each case if you provide us with this data when opening a customer account. Which data is required for opening an account can be found in the input mask of the corresponding form on our website.

A deletion of your customer account is possible at any time and can be done by sending a message to the above address of the responsible person. After deletion of your customer account, your data will be deleted, provided that all contracts concluded via it have been fully processed, no legal retention periods are opposed and no legitimate interest on our part in the continued storage exists.

Use of customer data for direct marketing

8.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will send you information about our offers on a regular basis. Mandatory information for sending the newsletter is only your e-mail address. The provision of further data is voluntary and will be used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you will only receive newsletters if you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the specified e-mail address.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a DSGVO. In doing so, we store your IP address entered by the Internet service provider (ISP) as well as the date and time of registration in order to be able to track any possible misuse of your e-mail address at a later date. The data we collect when you register for the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the responsible person named at the beginning. After unsubscribing, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data for any other purpose that is permitted by law and about which we inform you in this declaration.

8.2 Sending the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services, such as those already purchased, from our range by e-mail. In accordance with Section 7 (3) of the German Unfair Competition Act (UWG), we do not need to obtain your separate consent for this. In this respect, the data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 Para. 1 lit. f DSGVO. If you have initially objected to the use of your e-mail address for this purpose, we will not send you any e-mails.

You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible person named at the beginning. For this, you will only incur transmission costs according to the prime rates. After receipt of your objection, the use of your e-mail address for advertising purposes will cease immediately.

8.3 Brevo

Our e-mail newsletters are sent via this provider: Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin, Germany

On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provided when registering for the newsletter to this provider in accordance with Art. 6 Para. 1 lit. f DSGVO so that they can take over the newsletter dispatch on our behalf.

Subject to your express consent pursuant to Art. 6 (1) lit. a DSGVO, the provider also conducts a statistical evaluation of the success of newsletter campaigns by means of web beacons or tracking pixels in the emails sent, which can measure opening rates and specific interactions with the contents of the newsletter. In the process, end device information (e.g. time of call, IP address, browser type and operating system) is also collected and evaluated, but not merged with other data sets.

You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded an order processing agreement with the provider, which protects the data of our site visitors and prohibits disclosure to third parties.

8.4 Advertising by mail

Based on our legitimate interest in personalized direct advertising, we reserve the right to store your first name and surname, your postal address and - insofar as we have received this additional information from you as part of the contractual relationship - your title, academic degree, year of birth and your professional, industry or business designation in accordance with Art. 6 (1) lit. f DSGVO and to use it to send you interesting offers and information about our products by mail.

You can object to the storage and use of your data for this purpose at any time.

Data processing for order processing

9.1 Transmission of image files for order processing via upload function

On our website, we offer customers the opportunity to order the personalization of products by submitting image files via an upload function. The submitted image motif is used as a template for the personalization of the selected product.

Using the upload form on the website, the customer can transmit one or more image files from the memory of the end device used directly to us via automated, encrypted data transmission. We then record, store and use the transmitted files exclusively for the production of the personalized product as defined in the respective service description on our website. If the transmitted image files are passed on to special service providers for the production and processing of the order, you will be explicitly informed about this in the following paragraphs. Any further transfer will not take place. Insofar as the transmitted files or the digital motifs contain personal data (in particular images of identifiable persons), all processing operations just mentioned will be carried out exclusively for the purpose of processing your online order in accordance with Art. 6 Para. 1 lit. b DSGVO.

After final processing of the order, the transmitted image files are automatically and completely deleted.

9.2 Insofar as necessary for the processing of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 Para. 1 lit. b DSGVO.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we will process the contact data (name, address, e-mail address) provided by you when placing the order in order to inform you personally about upcoming updates within the legally stipulated period of time within the scope of our legal information obligations pursuant to Art. 6 (1) lit. c DSGVO by suitable means of communication (e.g. by mail or e-mail). Your contact data will be used strictly for the purpose of informing you about updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information.

In order to process your order, we also work together with the service provider(s) listed below, who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

9.3 Use of payment service providers (payment services)

- Paypal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg.

If you select a payment method of the provider, where you make an advance payment, your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 para. 1 lit. b DSGVO. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only insofar as it is necessary for this purpose.

If you select a payment method for which we make advance payments, you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, and, if applicable, data on an alternative means of payment) during the order process.

In order to protect our legitimate interest in determining your solvency in such cases, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 (1) lit. f DSGVO. The provider checks on the basis of the personal data provided by you as well as other data (such as shopping cart, invoice amount, order history, payment experience) whether the payment option selected by you can be granted with regard to payment and/or bad debt risks.

The credit report may contain probability values (score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for the contractual processing of payments.

- Stripe

One or more online payment methods are available on this website from the following provider: Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland.

If you choose a payment method of the provider where you make an advance payment (such as credit card payment), your payment data (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be disclosed to the provider in accordance with Art. 6 para. 1 lit. b DSGVO. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only insofar as it is necessary for this purpose.

If you select a payment method for which the provider makes an advance payment (such as purchase on account or installment purchase or direct debit), you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, and, if applicable, data on an alternative means of payment) during the ordering process.

In order to safeguard our legitimate interest in determining the solvency of our customers, this data is forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 Para. 1 lit. f DSGVO. The provider checks on the basis of the personal data provided by you as well as other data (such as shopping cart, invoice amount, order history, payment experience) whether the payment option selected by you can be granted with regard to payment and/or bad debt risks.

9.4 Credit assessment

If we make advance payments (e.g. delivery on account), we reserve the right to carry out a credit check on the basis of mathematical-statistical methods in order to protect our legitimate interest in determining the solvency of our customers. We transmit the personal data required for a credit check to the following service provider in accordance with Art. 6 Para. 1 lit. f DSGVO:

SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden, Germany

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. We use the result of the credit check with regard to the statistical probability of non-payment for the purpose of deciding on the establishment, implementation or termination of a contractual relationship.

You can object to this processing of your data at any time by sending a message to the data controller or to the aforementioned credit agency. However, we may still be entitled to process your personal data if this is necessary for the contractual processing of payments.

Web analytics services

10.1 Google Tools

10.1.1 Google Consent Mode

We use Google Consent Mode (Advanced Mode - extended consent mode) for the use of Google products. No cookies are set when the page is accessed, only cookieless pings. This means that no consent is required, as the data that is transmitted is anonymized. The legal basis is Art. 6 para. 1 sentence 1 lit. f) GDPR. Cookies are only set if you give your consent. In these cases, the cookies are loaded after consent has been given. The legal basis is then Art. 6 para. 1 sentence 1 lit. a) GDPR.

According to Google, pings can generally contain the following: Function-related information (such as headers passively added by the browser), Timestamp, User-Agent (web only), Referrer URL, Indication of whether the current or a previous page in the user's website navigation history, Ad click information contained in the URL (e.g. e.g. GCLID/DCLID), Boolean logic information on consent status, Random number generated on each page load, Information on the consent management platform used by the website owner (e.g. developer ID), Modeling for consent mode.

Pings are used in Google products to model measurement values in analysis tools and thereby close gaps in data collection. According to Google, a certain limit applies to data collection for data protection reasons.

Further information on Consent Mode, for example what is modeled and under what circumstances), can be found at: https://support.google.com/google-ads/answer/10000067?hl=de

10.1.2 Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables your use of our website to be analyzed.

By default, Google (Universal) Analytics sets cookies when you visit the website, which are stored as small text modules on your terminal device and collect certain information. The scope of this information also includes your IP address, which is, however, shortened by Google by the last digits in order to exclude a direct personal reference.

The information is transferred to Google servers and processed there. In the process, transfers to Google LLC, based in the USA, are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and internet usage. The IP address transmitted and shortened by your browser as part of Google Analytics will not be merged with other data from Google. The data collected in the context of the use of Google (Universal) Analytics will be stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the terminal device used, will only be carried out if you have given us your express consent for this in accordance with Art. 6 (1) lit. a DSGVO.

Without your consent, Google (Universal) Analytics will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the "Cookie Consent Tool" provided on the website.

We have concluded an order processing agreement with Google, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further legal information on Google (Universal) Analytics can be found at https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites.

Demographic characteristics

Google (Universal) Analytics uses the special function "demographic characteristics" and can use it to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups to be identified for marketing activities. However, the collected data cannot be assigned to a specific person and is deleted after being stored for a period of two months.

Google Signals

As an extension to Google (Universal) Analytics, Google Signals can be used on this website to generate cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop the cross-device analysis, you can deactivate the "Personalized advertising" function in the settings of your Google account. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de You can find more information about Google Signals at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs

As an extension to Google (Universal) Analytics, the "UserIDs" function can be used on this website. If you have consented to the use of Google (Universal) Analytics in accordance with Art. 6 para. 1 lit. a GDPR, have set up an account on this website and log in with this account on different devices, your activities, including conversions, can be analyzed across devices.

10.1.3 Google Tag Manager

This website uses the "Google Tag Manager", a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").

Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and for calibrating, controlling, and attaching conditions to them via a uniform user interface. Google Tag Manager itself does not store any information on user end devices or read them. The service also does not perform any independent data analyses. However, the Google Tag Manager transmits your IP address to Google when you visit a page and may store it there. Also a transmission to servers of Google LLC. In the USA is possible.

This processing is only carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a DSGVO. Without this consent, Google Tag Manager will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

10.2 Heatmap

This website uses the web analytics service of the following provider: Heatmap Inc, 6724 Monroe Ave, Eldersburg, Maryland, 21784, USA.

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading terminal device and browser information), the service collects and stores pseudonymized visitor data, including information about the terminal device used, such as the IP address and browser information, in order to evaluate it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles. Among other things, this enables the evaluation of movement patterns (so-called heat maps), which show the duration of page visits as well as interactions with page content (e.g. text entries, scrolling, clicks and mouse-overs). Pseudonymization fundamentally excludes the possibility of direct personal reference. A combination with your personal data collected in any other way does not take place.

All processing described above, in particular the reading or saving of information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For the transfer of data to the USA, the provider invokes standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

10.3 SalesViewer

This website uses the web analytics service of the following provider: SalesViewer® GmbH, Huestr. 30, 44787 Bochum, Germany.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

10.4 Weglot

Functions of the translation service Weglot are integrated on this website. The provider is Weglot SAS, 138, rue Pierre Joigneaux in Bois-Colombes 92270 France. Weglot is loaded when the website is called up, so that you can change the language to a language other than German via the language icon in the header of the website. This allows a direct connection between your browser and the Weglot server when you visit this website. Weglot thereby receives the information that you have visited this website with your IP address. The storage and analysis of the data is based on Art. 6 para. 1 lit. f DSGVO. Appropriate consent is requested via the cookie and data protection settings of the website. The processing is then carried out exclusively on the basis of Art. 6 (1) lit. a DSGVO; the consent can be revoked at any time via the privacy settings at the bottom of each subpage. For more information, please see Weglot's privacy policy: https://weglot.com/privacy/.

10.5 Friendly Captcha

On our website we use the Friendly Captcha tool. This is offered by Friendly Captcha GmbH, Am Anger 3-5, 82237 Woerthsee.

The tool is used to prevent automated and abusive requests by so-called "bots". As part of this process, your IP address is captured by Friendly Captcha in order to send a cryptographic task to your terminal. This task is solved in the background and once solved, a confirmation is sent by Friendly Captcha to the server that this is a natural person.

Friendly Captcha processes and stores the following data in the above process:

Anonymized IP address of the requesting computer
Information about the browser used, as well as operating system
Anonymized counter per IP address to control the cryptographic tasks.
Website from which the access has taken place (so-called referer URL)
The data is used to protect against bots.

The legal basis for the processing is the legitimate interest within the meaning of Art. 6 (1) p. 1 lit. f DSGVO to prevent abusive access or spam attacks by bots. If personal data is processed when using Friendly Captcha, it will be deleted after 30 days. More information available at https://friendlycaptcha.com/de/privacy

Retargeting/ Remarketing and Conversion Tracking

11.1 Facebook Pixel for the creation of Custom Audiences

Within our online offering, we use the "Facebook Pixel" service of the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook")

If a user clicks on an advertisement placed by us on Facebook, a parameter is added to the URL of our linked page with the help of "Facebook Pixel". This URL parameter is then entered in the user's browser after redirection by a cookie that our linked page sets itself.

On the one hand, this enables Facebook to determine the visitors to our online offering as a target group for the display of ads (so-called "Facebook ads"). Accordingly, we use the service to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called "custom audiences").

On the other hand, "Facebook Pixel" can be used to track whether users were redirected to our website after clicking on a Facebook ad and what execution actions they take there (so-called "conversion tracking").

The data collected is anonymous for us, so it does not allow us to draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes.

All processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

The information generated by Facebook is usually transferred to a Facebook server and stored there; in this context, there may also be a transfer to servers of Meta Platforms Inc. in the USA.

11.2 Google Ads Remarketing

This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

For this purpose, Google sets a cookie in the browser of your terminal device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you have visited. Additional data processing only takes place if you have consented to Google linking your Internet and app browsing history to your Google account and using information from your Google account to personalize ads you view on the web. In this case, if they are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups. In the course of using Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA.

All processing described above, in particular the setting of cookies for the reading of information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a DSGVO. Without this consent, the use of retargeting technology will not take place during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

Page functionalities

12.1 Vimeo

This website uses plugins for the display and playback of videos from the following provider: Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA

When you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the provider's servers in order to load the plugin. In this process, certain information, including your IP address, is transmitted to the provider.

If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, create playback statistics and prevent abusive behavior.

If you are logged into a user account with the provider during your visit to the site, your data will be directly assigned to your account when you click on a video. If you do not want the assignment to your account, you must log out before pressing the play button.

All of the aforementioned processing, in particular the setting of cookies for reading out information on the end device used, will only take place if you have given us your express consent to do so in accordance with Art. 6 (1) a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service via the "Cookie Consent Tool" provided on the website.

For the transfer of data to the USA, the provider invokes standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

12.2 Youtube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transmitted to: Google LLC., USA

If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, create playback statistics and prevent abusive behavior.

12.3 Trusted Shops Trustbadge

On our website, graphic elements of the following provider are integrated to display external customer ratings and/or an externally awarded quality mark: Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne, Germany

When you access a page of our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers in order to load the elements properly. In the process, certain browser information, including your IP address, is transmitted to the provider.

Insofar as personal data is also processed in the process, this is done in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in the optimal marketing of our offer and the appealing design of our website.

12.4 Google Maps

This website uses an online map service provided by the following provider: Google Maps (API) by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

Google Maps is a web service for displaying interactive (land) maps to visually display geographical information. By using this service, you will be shown our location and a possible approach will be facilitated.

Already when calling up those sub-pages in which the map of Google Maps is integrated, information about your use of our website (such as your IP address) is transmitted to Google servers and stored there, this may also result in a transmission to the servers of Google LLC. in the USA. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at Google, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them.

The collection, storage and analysis are carried out in accordance with Art. 6 (1) f DSGVO on the basis of Google's legitimate interest in the display of personalized advertising, market research and / or the design of Google websites. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right. If you do not agree to the future transmission of your data to Google in the context of the use of Google Maps, you also have the option of completely deactivating the Google Maps web service by turning off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.

As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to make an objection.

12.5 FontAwesome

This site uses so-called web fonts from the following provider for the uniform display of fonts: Fonticons, Inc., 710 Blackhorn Dr, Carl Junction, 64834, MO, USA

When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly and establishes a direct connection to the provider's servers. In the process, certain browser information, including your IP address, is transmitted to the provider.

The processing of personal data in the course of establishing a connection with the provider of the fonts is only carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a DSGVO. You can revoke your consent at any time with effect for the future by deactivating this service via the "cookie consent tool" provided on the website. If your browser does not support web fonts, a default font will be used by your computer.

For the transfer of data to the USA, the provider invokes standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

12.6 Google Web Fonts

This site uses so-called web fonts of the following provider for the uniform display of fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transmitted to: Google LLC, USA

12.7 Google Customer Reviews (formerly Google Certified Merchant Program)

We work with Google as part of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This program gives us the opportunity to collect customer reviews from users of our website. In doing so, you will be asked after a purchase on our website whether you would like to participate in an e-mail survey by Google.

If you give your consent in accordance with Art. 6 (1) lit. a DSGVO, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate the purchase experience on our website. The rating you provide will then be aggregated with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. In addition, your review will be used for Google Seller Reviews. As part of the use of Google Customer Reviews, there may also be a transmission of personal data to the servers of Google LLC. in the USA.

You may withdraw your consent at any time by sending a message to the data controller or to Google.

12.8 Microsoft Teams

We use this provider to conduct online meetings, video conferences and/or webinars: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA.

The provider processes different data, whereby the scope of the processed data depends on the data you provide before or during participation in an online meeting, video conference or webinar. Your data as a communication participant is processed and stored on servers of the provider. In particular, this may be your login data (name, e-mail address, telephone number (optional) and password) and session data (subject, participant IP address, device information, description (optional)).

In addition, image and sound contributions from the participants as well as voice input in chats can be processed.

For the processing of personal data that is necessary for the performance of a contract with you (this also applies to processing operations that are necessary for the implementation of pre-contractual measures), Art. 6 (1) lit. b DSGVO serves as the legal basis. If you have given us consent to process your data, the processing is based on Art. 6 (1) a DSGVO. You can revoke your consent at any time with effect for the future.

Furthermore, the legal basis for data processing when conducting online meetings, videoconferences or webinars is our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO in the effective conduct of the online meeting, webinar or videoconference.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

12.9 Applications to job advertisements by e-mail

On our website, we advertise current vacancies in a separate section, for which interested parties can apply by e-mail to the contact address provided.

Applicants must provide all personal information necessary to make an informed assessment, including general information such as name, address, and contact information, as well as performance-related credentials and health-related information, if applicable. Please refer to the job announcement for application details.

After receipt of the application by e-mail, the data is stored and evaluated exclusively for the purpose of processing the application. In the event of queries, we use either the e-mail address or telephone number of the applicant. The processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO (or § 26 para. 1 BDSG), in the sense of which going through the application process is considered to be the initiation of an employment contract.

Insofar as special categories of personal data within the meaning of Art. 9 (1) DSGVO (e.g. health data such as information on the severely disabled status) are requested from applicants as part of the application process, the processing is carried out in accordance with Art. 9 (2) lit. b. DSGVO. DSGVO so that we can exercise the rights arising from labor law and social security and social protection law and fulfill our obligations in this regard.

Cumulatively or alternatively, the processing of the special categories of data may also be based on Article 9(1)(h) of the GDPR if it is carried out for the purposes of preventive health care or occupational medicine, for the assessment of the applicant's fitness for work, for medical diagnosis, care or treatment in the health or social sector or for the management of systems and services in the health or social sector.

If the applicant is not selected or if an applicant withdraws his or her application prematurely, his or her transmitted data and all electronic correspondence, including the application e-mail, will be deleted at the latest after 6 months following appropriate notification. This period is based on our legitimate interest in being able to answer any follow-up questions about the application and, if necessary, to meet our obligations to provide evidence under the regulations on equal treatment of applicants.

In the event of a successful application, the data provided will be processed on the basis of Art. 6 Para. 1 lit. b DSGVO (for processing in Germany in conjunction with § 26 Para. 1 BDSG) for the purpose of implementing the employment relationship.

12.10 Online applications via a form

On our website, we advertise current vacancies in a separate section, for which interested parties can apply using the appropriate form.

In the course of submitting the form, the applicant data is transmitted to us in encrypted form in accordance with the state of the art, stored by us and evaluated exclusively for the purpose of processing the application. The processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO (or § 26 para. 1 BDSG), in the sense of which going through the application process is considered to be the initiation of an employment contract.

If the applicant is not selected or if an applicant withdraws his or her application prematurely, the data submitted on the form and all electronic correspondence, including the application e-mail, will be deleted at the latest after 6 months following notification. This period is based on our legitimate interest in being able to answer any follow-up questions about the application and, if necessary, to meet our obligations to provide evidence under the regulations on equal treatment of applicants.

12.11 Applications via our Softgarden career portal

On our website, we offer prospective job applicants the opportunity to apply online via a corresponding portal through our service provider softgarden e-recruiting GmbH, Tauentzienstraße 14, D-10789 Berlin. Inclusion in the application process requires that applicants provide us with all personal data required for a well-founded and informed assessment and selection via the form.

Required information includes general personal information (the name, address, a telephone or electronic means of contact) and performance-specific evidence of the qualifications required for a position. If necessary, health-related information may also be required, which must be given special consideration under labor and social law in the interest of social protection in the person of the applicant.

The legal basis for this processing is generally Art. 6 (1) lit. b DSGVO (for processing in Germany in conjunction with Section 26 (1) BDSG), in the sense of which going through the application process is considered to be the initiation of an employment contract.

Insofar as special categories of personal data within the meaning of Art. 9 (1) DSGVO (e.g. health data such as information on the severely disabled status) are requested from applicants as part of the application process, the processing is carried out in accordance with Art. Art. 9 para. 2 lit. b. DSGVO so that we can exercise the rights arising from labor law and social security and social protection law and fulfill our obligations in this regard.

If the applicant is not selected in the course of the evaluation described above, or if an applicant withdraws his or her application prematurely, his or her data submitted in the form will be deleted at the latest after 6 months following appropriate notification. This period is measured on the basis of our legitimate interest in answering any follow-up questions about the application and, if necessary, to be able to meet our obligations to provide evidence under the regulations on equal treatment of applicants.

In the event of a successful application, the data provided will be further processed on the basis of Art. 6 para. 1 lit. b DSGVO (for processing in Germany in conjunction with § 26 para. 1 BDSG) for the purposes of implementing the employment relationship.

Tools and other

Cookie Consent Tool

This website uses a cookie consent tool to obtain effective user consent for cookies and cookie-based applications that require consent. The "cookie consent tool" is displayed to users in the form of an interactive user interface when they access the page, on which consent for certain cookies and/or cookie-based applications can be given by ticking the appropriate box. By using the tool, all cookies/services requiring consent are only loaded if the respective user grants the corresponding consent by setting a check mark. This ensures that such cookies are only set on the respective user's end device if consent has been granted.

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is not processed in this process.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 (1) f DSGVO on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.

Further legal basis for the processing is Art. 6 para. 1 lit. c DSGVO. As the responsible party, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

Where necessary, we have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

You can find more information about the operator and the setting options of the cookie consent tool directly in the corresponding user interface on our website.

Rights of the data subject

14.1 The applicable data protection law grants you the following data subject rights (rights of information and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective exercise prerequisites:

- Right to information according to Art. 15 DSGVO;

- Right to rectification pursuant to Art. 16 DSGVO;

- Right to erasure according to Art. 17 DSGVO;

- Right to restriction of processing pursuant to Art. 18 DSGVO;

- Right to information pursuant to Art. 19 GDPR;

- Right to data portability according to Art. 20 DSGVO;

- Right to revoke consent given in accordance with Art. 7 (3) DSGVO;

- Right to lodge a complaint pursuant to Art. 77 GDPR.

In addition, you have the option of contacting the competent supervisory authority. You can reach the competent supervisory authority as follows:

Bavarian State Office for Data Protection Supervision (BayLDA)

Promenade 27

91522 Ansbach

Phone: +49 (0) 981 53 1300

Fax: +49 (0) 981 53 98 1300

E-mail: [email protected]

14.2 RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE AT ANY TIME ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING IS FOR THE PURPOSE OF ASSERTING, EXERCISING OR DEFENDING LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

Duration of the storage of personal data

The duration of the storage of personal data is determined on the basis of the respective legal basis, the purpose of processing and - if relevant - additionally on the basis of the respective statutory retention period (e.g. retention periods under commercial and tax law).

When processing personal data on the basis of explicit consent pursuant to Art. 6 (1) a DSGVO, the data concerned will be stored until you revoke your consent.

If there are statutory retention periods for data that is processed within the scope of legal or quasi-legal obligations on the basis of Art. 6 Para. 1 lit. b DSGVO, this data will be routinely deleted after expiry of the retention periods, insofar as it is no longer required for the fulfillment of the contract or the initiation of the contract and/or there is no continued legitimate interest on our part in the continued storage.

When processing personal data on the basis of Art. 6(1)(f) DSGVO, this data will be stored until you exercise your right to object pursuant to Art. 21(1) DSGVO, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct marketing based on Art. 6 (1) lit. f DSGVO, this data will be stored until you exercise your right to object according to Art. 21 (2) DSGVO.

Unless otherwise stated in the other information in this statement about specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

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